The badge or nametag is a staple of any meeting. You register, you show up, you get a badge. But, should that be it? How can badges be used better?
That was the question posed on LinkedIn by the owner of a public relations firm. Interestingly, she didn’t receive very many answers. Apparently, badges are currently just badges.
One enterprising organizer prints a mini-version of her program schedule on the back of the badges. Another planner color-codes the badges to coordinate with their registration categories (this is something I’ve always done, too!).
I’ve been looking into adding RFID technology to our badges through our registration vendor. This technology is somewhat pricey, but would allow us to track which participants attended which sessions and courses, how much time they spent in the exhibit hall and when, as well as what areas of the exhibit hall they visited.
This is the coolest application I can think of for a badge. What’s the best “other” use you know?