What are some of the top trends to watch for in the meetings industry this year?
The biggest trend happens to be my favorite topic – green meetings. This initiative is picking up steam, and there are some great resources available if you are just starting to look into improving your meeting’s environmental impact. I’ve written a few posts about this already, and intend to continue posting on this topic in depth in the coming months.
Organizations are hosting fewer meetings with more attendees at each meeting, hoping to consolidate their usage of outside vendors and increase cost efficiencies.
Destinations are the “hot trend” in recreation – bigger than golf and spa treatments. Meeting participants want to take in the sights that are unique to the city that’s playing host to your event.
Interactive web tools for events are growing in popularity – blogs are being used to increase interest and awareness about meetings. The intent is to provide an up-to-the-minute reference for attendees, in a forum that allows feedback.
For a list of the top 10 trends as determined by Benchmark Hospitality (a hospitality management company), click here.
Other good articles about current trends in meetings & events: